London Lookout: Viva Forever to Close in London

viva-logoForever really doesn’t mean Forever. It’s far too often we hear about Broadway shows closing and not too often about those closing across the pond. However, like Broadway shows, London productions do close as well due to a variety of reasons. While we don’t like bringing you news of productions closing, it’s only fair we keep you up to date no matter where the news be. Producers of the new Spice Girls musical, Viva Forever!, have announced the production will close in the West End this Summer.

Viva Forever! is a new musical by Jennifer Saunders that will feature about 16 songs of the Spice Girls. The Spice Girls are Geri Halliwell, Emma Bunton, Victoria Beckham, Melanie Chisholm and Melanie Brown respectively as Ginger, Baby, Posh, Sporty and Scary. Since our last post, we have received an official statement on the shows plot. According to a new press release; Viva Forever! tells the story of a beautiful, talented girl and her best friends who get swept up in the obsession of today’s TV celebrity culture. As she follows her dream, the musical charts her journey into the world of overnight fame and its impact on her relationships with her mother and the friends she thought she’d have forever. From London to Spain and back again, as they confront the bitter reality of fame and as the world judges her, she and her mother learn to empower themselves and be who they really want to be.

tn-500_vf3Lead producer Judy Craymer has officially announced Viva Forever will close at The Piccadilly Theatre on June 29th, 2013. The show began previews in November 2012 and officially opened in December. The production is directed by Paul Garrington and features choreography by Lynne Page. Viva Forever! is designed by Peter McKintosh, features a lighting design by Howard Harrison and a sound design by Bobby Aitken. The show features musical orchestrations by Martin Koch.

Viva Forever! has been eyeing a transfer across the Atlantic to Broadway but no specific information has been announced regarding a potential transfer. The only thing that has been set in stone is that the show will receive major reworkings before making it’s American debut. Craymer and several other producers have already announced that the show’s music and book would be altered after the production’s West End debut.

tn-500_vf4The cast includes Sally Ann Triplett as Lauren and Hannah John-Kamen as Viva. Viva’s friends will be played by Siobhan Athwalas Luce, Lucy Phelps as Diamond and Dominique Provost-Chalkleyas Holly. Two of Lauren’s friends will be played by Lucy Montgomery as Suzi and Simon Slater as Mitch. Other roles include Ben Cura as Angel, the musical director of the TV talent show, and Hatty Preston as a production assistant Minty.  Simon Adkins plays Leon the stylist, and Anthony Topham is Lance the presenter.

The ensemble includes Tom Kanavan, Zak Nemorin, Curtis Angue, Luke Jackson, Oliver Roll, David Rudin, Darren Carnall, Myles Brown, Charlotte Gorton, Rebecca McKinnis,Lucy Thatcher, Roxanne Palmer, Charlotte Walcott, Sophie Carmen-Jones, Carla Nella, Kirstie Skivington and Helen Ternent.

Lead producer Judy Craymer released the following statement regarding the closing notice:

judycraymer_w400“It is with a heavy heart that we’ve had to make this very difficult decision to post closing notices for this original show which is blessed with one of the most brilliant casts currently on the West End stage. We set out to create a contemporary story that truly reflects our time; to take a satirical look at the underbelly of a TV talent show and the chaos that ensues for a mother, her daughter and their friends, a theatrical event to embrace all generations both on and off the stage. Testament to that achievement is the standing ovation at every performance from an audience of families and friends all enjoying a great night out. The show has evolved since we first opened and is now brighter, lighter and funnier, but despite the wonderful audiences and extremely positive feedback we just can’t make it work. I’m so proud of everyone involved in this production. VIVA FOREVER! may be taking its leave for now in the West End but the legacy of Spice Girls will never fade.”

Even The Spice Girls commented on the closing notice of Viva Forever! saying:

“We want to thank the cast and all the fans for their support, and although Viva Forever won’t continue in the West End we are thrilled that the thousands of people who came to the show had as much fun as we did.”

Viva Forever! will continue to run in London’s West End until this Summer when it officially closes! Luner on Theatre will continue to bring you upates until then and keep you informed about a potential Broadway transfer for this one of a kind musical. Be sure to check Out Luner on Theatre’s London Lookout coverage on Viva Forever! For more information, check out Viva Forever!’s Official Website! Be sure to check Luner on Theatre on Facebook and Follow Us on Twitter as well! We are constantly updating these pages with information! And of course, check out the rest of Luner on Theatre for all your theatre news you don’t only need but want to know!

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